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Cannabis Education

Cannabis and Sleep: What Science (and Our Budtenders) Say

Cannabis and Sleep: What Science (and Our Budtenders) Say

Let’s be real, when counting sheep stops working, many folks turn to cannabis. Whether it’s trouble falling asleep, waking up at 3 a.m., or just struggling to shut the brain off after a long day, more people are asking us the same question: “What’s the best strain for sleep?” While there’s no one-size-fits-all answer, there is a growing body of science (and some tried-and-true budtender wisdom) that can help steer you in the right direction.

First, let’s break down what actually makes cannabis a potential sleep aid. It’s not just about indica vs. sativa, although we’ll get to that! Cannabinoids like THC and CBN, along with terpenes like myrcene and linaloon, all play a role in how cannabis affects sleep cycles. THC, in particular, can help people fall sleep faster, especially in low to moderate doses. CBN, sometimes nicknamed the “sleepy cannabinoid,” is gaining traction for its sedative-like properties, especially when paired with THC in full-spectrum products.

But here’s the twist: higher THC isn’t always better. While strong strains might knock you out initially, they can also mess with REM sleep—the stage linked to dreaming and emotional processing. That’s why some people wake up groggy or foggy-headed after a heavy-hitting edible or concentrate. Balance is key. A strain or product with a more balanced cannabinoid profile (think 1:1 THC:CBD or formulas that include CBN) can lead to more restorative rest without the zombie morning.

Let’s talk terpenes. These aromatic compounds do more than make your flower smell like pine or citrus—they actually influence the experience. Myrcene, found in strains like Granddaddy Purple and Northern Lights, is known for its relaxing, sedative effects. Linalool (also found in lavender) can ease anxiety and quiet a racing mind. When choosing a product for sleep, checking the terpene profile can be just as important as looking at THC content.

Our budtenders often recommend slow-release edibles or tinctures for people who struggle with staying asleep. These types of products metabolize more gradually, offering support throughout the night instead of just during the onset. For those who need help falling asleep fast, a fast-acting vape or infused pre-roll might do the trick. Timing is important, too, taking an edible right before bed can lead to frustration if it takes an hour to kick in. Start your routine 30-60 minutes before your desired bedtime for best results.

One of the most underrated parts of using cannabis for sleep? Intention. Creating a nighttime ritual, whether it’s a hot bath, screen-free time, or reading a chapter before bed, can amplify the effects of your chosen strain. Pairing cannabis with calming activities tells your brain, “Hey, it’s time to shut it down.” This combo of plant medicine and routine can be more effective than either one on its own.

And let’s not forget: everyone’s body responds differently. What knocks one person out might keep another alert. That’s why it’s worth journaling your experience or checking in with a budtender after trying something new. At NatureMed, we’re always happy to help you dial in your sleep setup and figure out what works best for your body, schedule, and tolerance.

If sleep has been playing hard to get, it might be time to invite cannabis into your nighttime routine. Whether you’re curious about CBN, want to explore terpene-rich flower, or just need help finding a chill edible that won’t leave you foggy in the morning, we’ve got you. Check out our online menu to explore all our sleep-friendly picks, and don’t forget to swing by our daily deals page, you might just find your new favorite bedtime companion at a dreamy price.

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Cannabis Education

Munchie Science: Why Cannabis Makes Snacks Taste So Good

Munchie Science: Why Cannabis Makes Snacks Taste So Good

If you’ve ever found yourself elbow-deep in a bag of chips with a big goofy grin after enjoying a cannabis session, you’re not alone. The infamous munchies aren’t just a stoner stereotype, they’re backed by actual science. Cannabis doesn’t just boost your appetite; it can make food smell better, taste richer, and somehow turn even gas station snacks into gourmet experiences. But why does that happen? Let’s break it down.

To start, cannabis interacts with your endocannabinoid system, a network in your body that helps regulate all kinds of things including mood, sleep, memory, and yes, hunger. When you consume THC (tetrahydrocannabinol), it binds to receptors in your brain that play a key role in your appetite. One of those areas in the hypothalamus, the part of your brain responsible for telling you when you’re hungry. THC basically hijacks it and whispers, “You’re starving. Pizza. Now.”

But it’s not just about feeling hungry. It’s about how good the food tastes. THC also ramps up your sense of smell and taste by enhancing activity in your brain’s olfactory bulb. That’s science-speak for, “Whoa, this cookie smells like the best cookie ever!” The stronger the smell, the better the flavor, which is why suddenly, even a plain cracker can feel like a five-star snack when you’re baked.

There’s even some evidence that cannabis can increase dopamine release when you eat, making snacking feel more satisfying. It’s like your brain throws a tiny party with every bite. Combine that with the fact that THC can lower inhibitions, and it’s no surprise that the munchies sometimes spiral into full-blown snack feasts.

Different strains can also influence how the munchies hit. Indicas are generally more associated with heavy couch-lock and snack attacks, while some sativas may give you a lighter appetite boost or even suppress hunger altogether. Terpenes, the aromatic compounds in cannabis, also play a role. Strains high in myrcene, limonene, or beta-caryophyllene may be more likely to trigger munchies, though everyone’s experience is a little different.

So what should you snack on when the munchies hit? While we’ll never judge a candy-fueled snack run, we do recommend keeping a mix of fun and functional snacks around. Think salty and sweet combos (hello, trail mix), fruits dipped in chocolate, or even a fancy charcuterie plate if you’re feeling bougie. The munchies can actually be a great opportunity to get creative in the kitchen. THC makes you a surprisingly enthusiastic home chef.

Of course, not everyone loves the munchies. If you’re looking to keep your snack urges in check, try strains that are higher in CBD or ask your budtender for products with more balanced cannabinoid profiles. Microdosing can also help if you’re after a mellow vibe without the sudden need to devour an entire sleeve of cookies.

Whether you lean into the munchie madness or try to outsmart it with pre-cut veggies (no shame!), one thing’s for sure. Cannabis can totally transform the way you experience food. Ready to fuel your next flavor adventure? Explore our full menu to find the perfect prerolls, edibles, or flower for your next sesh. Don’t forget to check out our daily deals and keep an eye out for some seriously tasty 420 specials coming soon! Your taste buds (and your wallet) will thank you!

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Cannabis Education

What is CBD and How Does It Work? Everything You Need to Know

What is CBD and How Does It Work? Everything You Need to Know

CBD has been making waves in the cannabis world for a while now, but what exactly is it? Short for cannabidiol, CBD is one of over 100 naturally occurring compounds found in cannabis. Unlike THC, which is famous for its euphoric effects, CBD is non-intoxicating. Meaning it won’t get you high, but still interacts with your body in fascinating ways. From wellness enthusiasts to casual cannabis users, more and more people are turning to CBD for its potential benefits.

So, how does CBD work? It all comes down to the endocannabinoid system (ECS), a complex network in the body that helps regulate things like mood, sleep, appetite, and pain response. CBD interacts with this system by influencing cannabinoid receptors, promoting balance and overall well-being. Whether it’s helping you wind down after a long day or supporting post-workout recovery, CBD has a way of working its magic without altering your state of mind.

One of the biggest reasons people love CBD is its versatility. You can find it in all kinds of products like oils, capsules, topicals, edibles, and even beverages. Each consumption method offers a unique experience. For example, CBD tinctures and oils provide fast-acting effects when taken sublingually, while edibles take a bit longer to kick in but last much longer. There’s truly something for everyone, whether you’re a seasoned cannabis connoiseur or just dipping your toes into the CBD world.

Now, let’s talk about full-spectrum, broad-spectrum, and CBD isolate, the three common types of CBD products you’ll find on the market. Full-spectrum CBD contains all the natural compounds of the cannabis plant, including trace amounts of THC (but not enough to cause a high). Broad-spectrum CBD is similar but has all THC removed. CBD isolate, on the other hand, is pure cannabidiol with no additional cannabinoids or plant compounds. Choosing the right type depends on your personal preference and what kind of experience you’re looking for.

But is CBD legal? Thanks to the 2018 Farm Bill, hemp-derived CBD products with less tan 0.3% THC are legal on a federal level in the U.S. However, state laws can vary, so it’s always a good idea to check local regulations. If you’re shopping for CBD, be sure to buy from reputable sources that provide third-party lab testing to ensure quality and transparency. The last thing you want is a product that doesn’t live up to its label!

One of the coolest things about CBD is its potential to complement THC. Many cannabis users enjoy products that contain both cannabinoids because they work together in something called the entourage effect. Essentially, CBD can help balance out some of THC’s more intense effects, leading to a smoother, more enjoyable experience. This is why you’ll often find balanced CBD:THC ratios in tinctures, edibles, and even pre-rolls.

If you’re curious about trying CBD, start low and go slow, just like with any new cannabis product. Everyone’s body responds differently, so it’s important to find the right dose that works for you. Pay attention to how you feel and adjust as needed. Whether you’re looking for relaxation, relief, or just a new way to enjoy cannabis, CBD has plenty to offer!

Ready to explore the world of CBD for yourself? Check out our menu to browse premium CBD products, and don’t forget to check out our daily deals for the best savings on your next purchase. Whether you’re looking for CBD edibles, tinctures, or topicals, we’ve got something to fit your needs. Stop by and see what’s in store today!

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Cannabis Education

Celebrating Black Excellence in Cannabis: A Spotlight on Franklin’s

Celebrating Black Excellence in Cannabis: A Spotlight on Franklin's

Black entrepreneurs have long played a vital role in shaping cannabis culture, from advocacy to innovation, despite facing significant barriers in the industry. As we celebrate Black History Month, there’s no better time to highlight Franklin’s–a standout brand that brings exceptional quality, a rich legacy, and a commitment to excellence to NatureMed’s shelves. Franklin’s isn’t just about great cannabis; it’s about honoring a history of resilience and progress while delivering top-tier products for today’s consumers.

Franklin’s was founded on the belief that cannabis should be crafted with care, consistency, and culture in mind. The brand prides itself on producing premium cannabis products that stand out in both quality and experience. Whether you’re a seasoned enthusiast or new to cannabis, Franklin’s offers something special–carefully curated flower, expertly rolled pre-rolls, and products that truly reflect the artistry behind cannabis cultivation.

What makes Franklin’s even more impressive is its dedication to community and representation. The cannabis industry has long been marked by inequality, with Black entrepreneurs facing systemic barriers to ownership and opportunity. Franklin’s is part of a new wave of Black-owned cannabis brands breaking down those barriers, proving that excellence and perseverance can redefine the industry. Supporting Franklin’s isn’t just about enjoying a great product; it’s about backing a brand that stands for progress and inclusion.

At its core, Franklin’s is all about craftsmanship. Every product is developed with a focus on potency, flavor, and overall experience. The team behind Franklin’s understands that cannabis is more than just a product–it’s a lifestyle, a culture, and a connection to history. With meticulous attention to detail, Franklin’s delivers an experience that speaks to both tradition and innovation, ensuring that every consumer gets the best cannabis possible.

Beyond its commitment to quality, Franklin’s also prioritizes education and advocacy. The brand actively works to raise awareness about the importance of equity in the cannabis industry and the need for more Black-owned businesses in the space. By choosing Franklin’s, consumers are not only enjoying a superior product but also supporting a movement that aims to bring lasting change to cannabis culture.

As cannabis becomes more mainstream, it’s crucial to celebrate the brands that are leading the way with integrity and authenticity. Franklin’s embodies Black excellence in the industry, proving that premium cannabis can also carry a deeper message of empowerment. The brand’s presence at NatureMed is a testament to its impact, and we’re proud to offer their products to our customers.

This Black History Month, take a moment to reflect on the progress being made in the cannabis industry and the importance of supporting Black-owned businesses. Franklin’s is more than just a brand–it’s a symbol of change, perseverance, and top-tier craftsmanship. Whether you’re looking for a smooth pre-roll, a flavorful flower, or simply want to support Black entrepreneurship in cannabis, Franklin’s is a choice you can feel good about.

Ready to experience the excellence of Franklin’s? Check out our menu to explore their latest offerings, and don’t miss out on our daily deals for the best prices on premium cannabis. Celebrate Black History Month by supporting brands that make a difference!

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Cannabis Education

Starting 2025 Smarter: Cannabis Education Goals for the New Year

Starting 2025 Smarter: Cannabis Education Goals for the New Year

As we step into 2025, it’s the perfect time to set intentions for personal growth–and expanding your cannabis knowledge is a goal that can benefit both seasoned enthusiasts and newcomers alike. The cannabis industry is constantly evolving, with new products, research, and cultural insights emerging every year. By deepening your understanding of cannabis, you’ll not only enhance your personal experience but also become a more informed participant in the conversation surrounding this versatile plant.

A great starting point for your cannabis education is to explore books and online resources written by experts. Whether it’s diving into the science behind cannabinoids, learning the history of cannabis use, or discovering the art of pairing cannabis with food, there’s no shortage of materials to spark your curiosity. Consider adding titles like The Cannabis Encyclopedia by Jorge Cervantes or Brave New Weed by Joe Dolce to your reading list for 2025.

Attending cannabis-related events is another fantastic way to expand your horizons. Local workshops, expos, or educational seminars offer hands-on learning opportunities, often featuring industry professionals who can provide insights on everything from cultivation techniques to the latest product innovations. If in-person events aren’t an option, many organizations host virtual webinars and online courses tailored to different levels of expertise.

This year, challenge yourself to explore new product categories. If you typically stick to flower, why not try concentrates or infused beverages? If you’ve been curious about edibles, take the time to learn about proper dosing and experiment with low-dose options. Expanding your product repertoire helps you discover what works best for your lifestyle and preferences.

Understanding cannabis terminology is another valuable goal. Terms like terpenes, flavonoids, full-spectrum, and broad-spectrum can feel overwhelming at first, but mastering these concepts will empower you to make informed choices. Plus, you’ll have more confidence when speaking with bud tenders or sharing knowledge with friends.

Staying informed about cannabis regulations and social issues is just as important as exploring the products themselves. Research how cannabis policies are evolving in your state or region and take note of any upcoming changes. Learn about the ongoing efforts for social equity in the cannabis industry and consider supporting businesses that prioritize these initiatives.

For those interested in a more hands-on approach, growing your own cannabis can be an incredibly rewarding educational experience. If it’s legal in your area, start with a small indoor setup or an outdoor grow when the season allows. Cultivating cannabis teaches patience, attention to detail, and a deep appreciation for the plant’s complexity.

No matter how you choose to deepen your cannabis knowledge this year, NatureMed is here to help you along the way. Whether you’re exploring new product categories or simply looking for inspiration, our menu has something for everyone. Plus, don’t forget to check out our daily deals for incredible offers on your favorite products–it’s the perfect way to keep your learning journey both exciting and affordable. Here’s to starting 2025 smarter and more inspired than ever!

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Cannabis Education

Understanding Cannabis Potency: What’s Considered “Strong” Today?

Understanding Cannabis Potency: What's Considered "Strong" Today?

Cannabis potency is a hot topic in the industry, and for good reason. As technology and cultivation techniques evolve, today’s cannabis products are stronger and more varied than ever before. But what does potency actually mean, and how can you navigate these numbers to find the right fit for your experience? Let’s take a deep dive into what makes cannabis potent, why that matters, and how to make informed choices for your consumption.

Potency refers to the concentration of cannabinoids in a cannabis product, most commonly THC and CBD. THC, or tetrahydrocannabinol, is the psychoactive compound responsible for the “high” associated with cannabis, while CBD, or cannabidiol, offers a range of non-psychoactive benefits like relaxation and stress relief. Higher potency products contain a greater percentage of these compounds, typically measured as a percentage by weight in flower or in milligrams for edibles and concentrates.

Back in the 1970’s, cannabis typically contained THC levels ranging from 2% to 5%. Today, strains with THC levels upwards of 20-30% are common. Some concentrates even boast THC levels exceeding 90%. While these numbers may sound exciting, it’s important to remember that more potent doesn’t always mean better–it all depends on your tolerance, experience, and what you’re looking to achieve.

Tolerance plays a big role in how potency affects you. For new users, even a product with 10-15% THC can feel overwhelming, while experienced consumers might find it mild. If you’re just starting out, choosing a lower potency product and starting with a small amount is a smart way to ease into the experience. For those seeking a more therapeutic effect, CBD-dominant strains or balanced THC:CBD ratios might be a better fit.

Potency also varies depending on the method of consumption. Smoking or vaping flower typically offers a lower potency experience compared to concentrates like wax or shatter. Edibles, on the other hand, can feel more potent due to the way your body metabolizes THC, converting it into a compound that has a stronger and longer-lasting effect. This is why understanding the label–whether it’s in milligrams for edibles or THC percentages for flower–is essential.

Strain selection also affects how you perceive potency. Even if two strains have identical THC levels, their effects can differ significantly due to their terpene profiles and minor cannabinoids. A strain high in myrcene, for example, might feel more sedating, while one rich in limonene could feel uplifting. This is why focusing solely on THC percentages can sometimes be misleading.

Understanding potency empowers you to make choices that align with your goals, whether you’re seeking relaxation, creativity, or relief from discomfort. By taking the time to learn about THC, CBD, and how different products are formulated, you can approach your cannabis journey with confidence and enjoy the experience to its fullest.

Ready to explore the world of cannabis potency for yourself? Whether you’re looking for a mellow CBD-rich option or a high-THC flower to elevate your experience, NatureMed has you covered. Check out our daily deals and menu to find the perfect match for your vibe, and keep discovering what cannabis can do for you!

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Cannabis Education

Cannabis Curiosities: Trivia That Will Impress Any Enthusiast

Cannabis Curiosities: Trivia That Will Impress Any Enthusiast

Cannabis has a rich and fascinating history filled with surprising twists, cultural connections, and scientific breakthroughs. Whether you’re a seasoned enthusiast or just starting your cannabis journey, there’s always something new to learn about this versatile plant. From its ancient uses to quirky modern discoveries, here are some cannabis facts that might just make you the most interesting person at your next sesh.

1. Cannabis Has Been Used for Thousands of Years

Did you know that cannabis has been cultivated and used by humans for over 10,000 years? Archaeologists have found evidence of cannabis seeds in ancient burial sites dating back to 8,000 BCE. Ancient civilizations in China and India used the plant for everything from making textiles to spiritual rituals. It’s wild to think that the same plant we enjoy today once played a role in ancient societies!

2. George Washington Grew Hemp

Yes, the first President of the United States was a hemp farmer. George Washington grew hemp at his Mount Vernon estate and even wrote about it in his diaries. While it wasn’t used recreationally, hemp was an essential crop for rope, sails, and other materials. Imagine how different history might have been if recreational cannabis had been a thing back then.

3. The Word “Marijuana” Has Controversial Roots

The term “marijuana” was popularized in the early 20th century during a wave of anti-cannabis propaganda. The word’s association with Mexican culture was used to stoke fear and stigmatize the plant. Today, many prefer the term “cannabis” as a way to honor the plant’s broader history and shed its negative connotations.

4. Cannabis Was Once in Over-the-Counter Medicines

Before prohibition, cannabis extracts were a common ingredient in medicines sold at drugstores. People used it to treat headaches, insomnia, and even menstrual cramps. Pharmaceutical companies like Eli Lilly and Parke-Davis included cannabis in their products well into the 19th century. Talk about a throwback!

5. The First Thing Bought Online Was Cannabis

In the early 1970s, long before Amazon or eBay, Stanford University students used the ARPANET (the precursor to the internet) to arrange the sale of cannabis with students at MIT. It’s considered the first-ever online transaction. Who would’ve thought cannabis was a tech trailblazer?

6. Cannabis and Beer Share a Common Ancestor

If you’ve ever wondered why a hoppy beer pairs so well with cannabis, it’s because hops and cannabis are botanical cousins. Both belong to the Cannabaceae family, which explains their similar aromas and effects on relaxation. Next time you enjoy a cold IPA, you’ll know why it complements your favorite strain so perfectly.

7. The Longest Joint Ever Rolled Was Over a Mile Long

In 2017, at the Harvest Cup in Massachusetts, a group of cannabis enthusiasts set the record for the world’s longest joint, measuring a whopping 106 feet. That’s longer than a football field! While it was purely for show and not actually smoked, it’s an impressive feat that showcases the creativity of the cannabis community.

8. There Are Over 1,200 Cannabis Strains—and Counting

Cannabis breeders have created an incredible variety of strains, each with its own unique flavor profile, aroma, and effects. From classics like OG Kush to newer creations like Gelato, the possibilities are endless. With new strains being developed constantly, there’s always something fresh to discover and enjoy.

9. Cannabis Is the Fastest Growing Industry in the U.S.

As legalization spreads, cannabis has become one of the fastest-growing industries in the United States. From dispensaries to edibles companies, the market has created thousands of jobs and billions in revenue. This growth shows no signs of slowing down, making it an exciting time to be part of the cannabis movement.

Cannabis is more than just a plant—it’s a cultural icon with deep roots in human history. Whether you’re sharing these fun facts at your next get-together or just storing them in your brain for future trivia games, there’s no denying the fascinating journey cannabis has taken to get to where it is today.

Ready to explore the wonders of cannabis for yourself? Stop by our dispensary to discover strains and products that make every day a little more extraordinary. Check out our daily deals and full menu for the latest offerings!

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Can Cannabis-Infused Topicals Really Work Through the Skin?

Can Cannabis-Infused Topicals Really Work Through the Skin?

Cannabis topicals—creams, balms, and oils infused with cannabinoids—are becoming a wellness favorite, offering a way to experience cannabis benefits without psychoactive effects. These products are designed to provide localized relief, ideal for anyone looking to soothe sore muscles, calm inflammation, or add a dose of relaxation to their day. But how do they actually work? Unlike other forms of cannabis, topicals don’t enter the bloodstream. Instead, they interact with the body’s endocannabinoid system (ECS) directly through receptors in the skin, providing relief to a specific area without the high.

This unique mechanism makes topicals an appealing choice for targeted pain management, especially for those dealing with conditions like arthritis, chronic muscle pain, or skin irritation. For example, CBD (cannabidiol) is known for its anti-inflammatory properties and is widely used in topicals meant to relieve muscle soreness or stiffness. Meanwhile, THC (tetrahydrocannabinol), which is typically associated with psychoactive effects, delivers a deeper, non-intoxicating relief when used in topicals. Together, these cannabinoids work wonders on the skin, making infused topicals both versatile and approachable.

Close-up of a hand applying CBD oil with a dropper onto skin, highlighting the smooth, golden liquid and gentle skincare application.

The Benefits of Using Cannabis Topicals

Cannabis-infused topicals are a favorite for anyone seeking relief from everyday aches and pains, thanks to their natural, plant-based ingredients. CBD-based creams and balms are especially popular for soothing inflamed areas, while THC-infused lotions offer a slightly more intense level of relief without affecting your mind. Beyond pain relief, topicals are also becoming popular in skincare due to cannabinoids’ antioxidant and antibacterial properties, which can help calm irritation and leave skin looking refreshed.

A standout benefit of topicals is that they’re incredibly easy to incorporate into a daily routine. Many are formulated with soothing ingredients like menthol or eucalyptus, which add a cooling or warming sensation for an extra level of comfort. With a range of textures and formulas, topicals can be tailored to suit different needs, whether that’s a fast-absorbing lotion or a long-lasting balm. All these options make topicals an accessible choice, even for those new to cannabis.

Close-up of a frosty cannabis bud covered in trichomes, showcasing intricate details of the crystals and vibrant green and orange hues.

Recommended Cannabis Topicals for Every Need

If you’re curious about trying cannabis topicals, there’s a wide selection to choose from based on your specific goals. For muscle soreness, look for a cooling balm infused with CBD and menthol—perfect for post-workout recovery or for reducing inflammation after a long day. For a more luxurious experience, consider a THC-infused massage oil. These oils are designed for all-over relaxation, and they’re great for winding down in the evening after a busy day.

For those interested in skincare, CBD lotions can offer hydration and calmness to sensitive or dry skin. Many CBD lotions also contain aloe or chamomile, enhancing their soothing qualities and leaving your skin feeling soft and nourished. With a quick-absorbing formula, these lotions can easily be applied in the morning or throughout the day, making them a versatile choice for anyone looking to experience cannabis benefits without changing their routine.

Hand applying CBD relief balm directly onto forearm, highlighting the smooth, moisturizing application of the full-spectrum product.

Cannabis topicals are a fantastic way to explore the benefits of cannabis in a controlled, non-psychoactive form. Offering everything from targeted pain relief to skin-enhancing properties, topicals can easily fit into any wellness routine. With various formulas designed to soothe, relax, and refresh, you can find a product that suits your needs and lifestyle.

Check out our daily deals page and browse our menu for a curated selection of topicals and other products that bring natural relief to your day!

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Cannabis Education

THC Percentage vs. Terpenes and Cannabinoids: What Really Matters

THC Percentage vs. Terpenes and Cannabinoids: What Really Matters

When picking out cannabis, it’s easy to fall into the trap of thinking that the higher the THC percentage, the better the product. After all, THC is the main compound that gets you high, right? While that’s true, it’s not the whole picture. There’s so much more that goes into how a strain makes you feel, and limiting your choice to just the THC percentage means you could be missing out on an incredible experience.

Think of cannabis like a gourmet dish—sure, the main ingredient is important, but it’s the combination of flavors, textures, and spices that make the meal memorable. Similarly, other factors in cannabis like terpenes and cannabinoids play a huge role in the effects you feel.

Extreme close-up of a cannabis bud covered in glistening trichomes, with visible amber pistils and crystal-like resin, highlighting the plant's potency and intricate details.

The Entourage Effect: More Than Just THC

Cannabis is made up of many compounds, including THC, CBD, and other cannabinoids, as well as aromatic oils called terpenes. These components don’t act alone. In fact, they work together in something called the entourage effect to create the unique high each strain offers. This synergy between cannabinoids and terpenes means that even a strain with moderate THC can deliver powerful effects when balanced with the right blend of terpenes and other cannabinoids.

For example, a strain with a moderate THC level but rich in the terpene myrcene (which has sedating effects) can feel much stronger than a strain with higher THC but lacking myrcene. So, by focusing only on the THC number, you might miss out on a strain that could offer the exact experience you’re after—whether that’s relaxation, creativity, or energy.

Person wearing black gloves tending to mature cannabis plants in a cultivation facility, surrounded by dense, flowering buds ready for harvest.

Terpenes and Cannabinoids: The Full Experience

Terpenes are the natural compounds responsible for the flavors and aromas of your favorite strains, but they also play a big role in how cannabis affects you. These compounds work alongside cannabinoids like THC and CBD to enhance or balance the overall experience. For instance, terpenes like limonene provide an uplifting effect, while linalool can help with relaxation. And cannabinoids like CBD help balance out THC’s psychoactive effects, giving you a smoother, more balanced high.

By focusing on the whole picture—THC, terpenes, and cannabinoids—you’ll find strains that match your desired effects, rather than just chasing the highest THC percentage.

Hands carefully rolling a cannabis pre-roll on a metal surface, with scattered herb and cannabis leaves nearby, capturing the art of rolling in a relaxed setting.

At the end of the day, choosing cannabis is about more than just chasing high THC percentages. The best experience comes from looking at the whole picture—terpenes, cannabinoids, and the effects they create together. So, next time you’re picking out a strain, ask about the other factors at play. You might just find a new favorite that has nothing to do with THC percentage!

Be sure to explore our daily deals page and check out our menu for strains that offer the full spectrum of effects. There’s a whole world beyond the THC number—let us help you discover it!

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Cannabis Education

The Entourage Effect: Why the Whole Plant Packs a Punch

The Entourage Effect: Why the Whole Plant Packs a Punch

Have you ever wondered why full-spectrum cannabis products offer a more balanced and powerful experience? It’s all thanks to the entourage effect! This concept refers to how different plant compounds—like cannabinoids, terpenes, and flavonoids—work together in harmony, creating stronger effects than they could on their own. It’s like all the compounds are riding the same wave, bringing good vibes and chill benefits along the way.

Cannabis is much more than just THC or CBD. Cannabinoids like these may be the main attraction, but terpenes, which give cannabis its flavor and aroma, also play a key role. When cannabinoids and terpenes combine, their effects are amplified or balanced, leading to a more enjoyable and effective experience.

Nature Med infographic explaining the Entourage Effect, which occurs when cannabinoids, terpenes, and flavonoids work together to enhance health benefits and create unique experiences. Includes a Venn diagram illustrating the interaction of these compounds and notes on how cannabinoids and terpenes can either amplify or reduce each other’s effects.

What is the Entourage Effect?

The entourage effect occurs when cannabinoids, terpenes, and flavonoids work in unison to enhance the benefits of cannabis. While THC and CBD are well-known for their individual effects, they’re just part of the bigger picture. Terpenes, for example, add more than just a pleasant aroma—they also influence how cannabinoids interact with your body. Flavonoids, meanwhile, contribute additional health benefits and help shape the overall experience.

Think of the entourage effect like a band performance. THC and CBD are the lead singers, but terpenes and flavonoids are the backup musicians, adding depth and richness to the performance. Together, they create a fuller, more dynamic experience than any one compound could achieve on its own.

Cannabinoids & Terpenes: A Perfect Duo

Cannabinoids and terpenes are the true power couple of the cannabis world. While cannabinoids like THC and CBD influence your high or therapeutic effects, terpenes tweak those effects and steer them in specific directions. For instance, the terpene limonene, which has a citrusy scent, is known for its uplifting, energizing properties. Myrcene, on the other hand, is more sedating and can help you unwind.

When cannabinoids and terpenes team up, they either increase or balance each other’s effects. That’s why two different strains with the same amount of THC can feel totally different—because of the unique terpene profiles in each one. Whether you’re looking to relax, get creative, or find relief from pain, the right combination of cannabinoids and terpenes can help tailor your experience.

Nature Med infographic on optimizing cannabis experiences, focusing on strain selection and the entourage effect. Highlights Full Spectrum products, which contain terpenes and cannabinoids like THC, CBD, CBN, and CBG for enhanced effects. Details examples of effects, such as THC and CBN's sedating properties, linalool and pinene with CBD for acne, and myrcene's role in helping cannabinoids reach the brain.

CBD Isolate: Riding Solo

For those who are looking for just the effects of CBD without any other cannabinoids, CBD isolate is your go-to. These products contain only CBD, with no THC, terpenes, or flavonoids. While CBD isolate can be effective for specific issues like inflammation or anxiety, it won’t give you the same depth of effects that full- or broad-spectrum products do. Essentially, you’re cutting out the entourage effect.

Think of CBD isolate like listening to a solo performer. It’s great for certain situations, but you’ll miss out on the full-band experience that comes with a complete range of cannabinoids and terpenes.

Nature Med infographic detailing the differences between Broad Spectrum, Full Spectrum, and CBD Isolate cannabis products. Broad Spectrum includes terpenes, CBD, and minor cannabinoids without THC for non-psychoactive benefits. Full Spectrum contains all components of the cannabis plant, including THC, offering the full entourage effect. CBD Isolate is pure CBD, free of other cannabinoids and terpenes, for a more refined option with fewer health benefits.

Why the Entourage Effect Matters

So, why should the entourage effect matter to you? Full-spectrum and broad-spectrum products allow you to experience the entourage effect to its fullest. Full-spectrum cannabis products contain all the cannabinoids, terpenes, and flavonoids naturally found in the plant, giving you the full benefits of this synergy. Whether you want to sleep better, relieve pain, or simply enjoy a more balanced high, full-spectrum products harness the whole plant’s power.

Broad-spectrum products, on the other hand, offer a similar experience but without THC. This is ideal for anyone looking to avoid the psychoactive effects of THC while still enjoying the benefits of terpenes and other cannabinoids. It’s a more mellow option that lets you ride the wave without getting too high.

Ready to ride the wave of the entourage effect? Check out our menu for full-spectrum products and experience the power of whole-plant cannabis for yourself. Don’t forget to swing by our daily deals page for some sweet savings!